> For the complete documentation index, see [llms.txt](https://limechatai.gitbook.io/limechat-product-guide/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing.md).

# WhatsApp Marketing

- [Getting Started](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/getting-started.md)
- [Setup](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/setup.md): Step-by-step guide to onboarding and setting up the WhatsApp Marketing tool on LimeChat.
- [Events](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/events.md): Understanding events in marketing platforms and how they help track customer and stakeholder actions.
- [Flows](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows.md): Understanding automated marketing flows and their components in LimeChat.
- [Overview](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/overview.md): Key components and types of automation flows for marketing campaigns.
- [Revenue Generating Flows](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/revenue-generating-flows.md): Enhance engagement and conversions with conversational flows on WhatsApp using LimeChat’s automation tools.
- [Non-Revenue Generating Flows](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/non-revenue-generating-flows.md)
- [Action Nodes](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes.md): Action Nodes in LimeChat enable automated tasks within flows, supporting dynamic interactions and seamless journey execution.
- [Abandoned Checkout Phone Call](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/abandoned-checkout-phone-call.md): Action Node · AI Voice Recovery Call
- [Add Note to Freshdesk Ticket (System Note)](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/add-note-to-freshdesk-ticket-system-note.md): Action Node · System (Internal) Note
- [Apply Tags To Conversation](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/apply-tags-to-conversation.md)
- [Apply Tags To Shopify Order](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/apply-tags-to-shopify-order.md): Action Node · Shopify Order Tagging
- [Assign Agent to Freshdesk Ticket](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/assign-agent-to-freshdesk-ticket.md): Action Node · Freshdesk Ticket Assignment
- [Change Conversation Status to Open](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/change-conversation-status-to-open.md): Action Node · Conversation Status Management
- [COD Order Verification Call](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/cod-order-verification-call.md): Action Node · AI Voice COD Verification
- [COD to Prepaid Conversion Call](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/cod-to-prepaid-conversion-call.md): Action Node · AI Voice COD Conversion
- [Create COD Order Flow](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/create-cod-order-flow.md): Action Node · Shopify COD Order Creation
- [Create Order with Prepaid Link Flow](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/create-order-with-prepaid-link-flow.md): Action Node · Shopify Prepaid Checkout Link
- [Custom Checkout On Chat](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/custom-checkout-on-chat.md): Action Node · Conversational Checkout
- [Fetch Address](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/fetch-address.md): Action Node · Shopify Customer Address Retrieval
- [Generate COD to Prepaid Link (PayU)](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/generate-cod-to-prepaid-link-payu.md): Action Node · COD to Prepaid Conversion
- [Generate COD to Prepaid Link on Razorpay](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/generate-cod-to-prepaid-link-on-razorpay.md): Action Node · COD to Prepaid Conversion
- [Generate Klaviyo Checkout](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/generate-klaviyo-checkout.md)
- [Generate Shopify Checkout](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/generate-shopify-checkout.md)
- [Generate Shopify Coupon](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/generate-shopify-coupon.md)
- [Generate WooCommerce Coupon](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/generate-woocommerce-coupon.md)
- [Get PDPs](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/get-pdps.md)
- [Handoff Conversation to Agent](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/handoff-conversation-to-agent.md)
- [Handoff Conversation To Bot](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/handoff-conversation-to-bot.md)
- [Handoff Conversation to Sales Agent](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/handoff-conversation-to-sales-agent.md)
- [Join Array with Text](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/join-array-with-text.md)
- [Read Next Entry From Sheet](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/read-next-entry-from-sheet.md)
- [Reorder Call](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/reorder-call.md)
- [Retry Previous Message](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/retry-previous-message.md)
- [Simpl Checkout](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/simpl-checkout.md)
- [Start Telephony Call](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/start-telephony-call.md)
- [Start Telephony Call (Async)](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/start-telephony-call-async.md)
- [Start WhatsApp Call](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/start-whatsapp-call.md)
- [Update Freshdesk Generalized Ticket Fields](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/update-freshdesk-generalized-ticket-fields.md)
- [Update Freshdesk Ticket Field with System Field](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/update-freshdesk-ticket-field-with-system-field.md)
- [Update Freshdesk Ticket Priority](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/update-freshdesk-ticket-priority.md)
- [Update Freshdesk Ticket Status](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/update-freshdesk-ticket-status.md)
- [Update Order Status](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/update-order-status.md)
- [Update User’s WA Opt-in Status](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/update-users-wa-opt-in-status.md)
- [WA Purchase Flow Native Payments](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/wa-purchase-flow-native-payments.md)
- [WA Purchase Flow Place Order](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/wa-purchase-flow-place-order.md)
- [Whatsapp Purchase Flow Start](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/action-nodes/whatsapp-purchase-flow-start.md)
- [Revenue Tracking](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/revenue-tracking.md): Track revenue and CTR on LimeChat flows and broadcasts using link shortening and dynamic CTA attribution for Shopify and non-Shopify brands
- [Events](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/events.md): Events in LimeChat represent customer or stakeholder actions, helping businesses track interactions and trigger automated responses.
- [Custom Events](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/flows/events/custom-events.md): Custom Events in LimeChat allow brands to send real-time data from third-party tools, logistics partners, and checkout providers for automation and analytics.
- [Broadcast](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast.md): Broadcast messages on WhatsApp allow businesses to send personalized updates, promotions, and notifications to multiple users while maintaining one-on-one interactions
- [Creating a Broadcast — Step by Step](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/creating-a-broadcast-step-by-step.md): The complete setup walkthrough, from a blank dashboard to a published campaign. Every option you'll encounter at each step is covered.
- [Broadcast Components](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/broadcast-components.md): Everything associated with a broadcast, in one place — each component, what it controls, and where its full documentation lives.
- [Selecting Your Audience](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/selecting-your-audience.md): LimeChat offers CSV uploads and segmentation for selecting customer lists in WhatsApp broadcasts
- [Selecting a Template](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/selecting-a-template.md): WhatsApp templates in LimeChat enhance engagement with media, interactive buttons, limited-time offers, and carousel formats.
- [Broadcast Retry](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/broadcast-retry.md): Retry re-attempts a message for recipients who didn't receive (or didn't engage with) the first send. On WhatsApp, a meaningful share of first attempts miss for reasons that are temporary — retry is h
- [How Retry Improves Delivery](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/how-retry-improves-delivery.md): Why a retry strategy reliably lifts delivered and read numbers — and by extension everything downstream of them.
- [Individual Broadcasts — Types & Lifecycle](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/individual-broadcasts-types-and-lifecycle.md): What a single broadcast is, the forms it can take, and the states it moves through from creation to completion.
- [Publishing & Scheduling](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/broadcast/publishing-and-scheduling.md): Broadcasts can be sent instantly or scheduled for a future time. The two paths differ in how cost and audience are validated — worth understanding before large sends.
- [Segments](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments.md): LimeChat’s Segments tool helps businesses target customers based on past actions, timing, and purchase characteristics
- [Creating a Segment](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/creating-a-segment.md)
- [Segment-1: Based on who performed an event](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/creating-a-segment/segment-1-based-on-who-performed-an-event.md)
- [Segment-2: Based on what customer did in a event](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/creating-a-segment/segment-2-based-on-what-customer-did-in-a-event.md)
- [Segment-3: Based on customer's properties](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/creating-a-segment/segment-3-based-on-customers-properties.md)
- [Actions on Segments](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/actions-on-segments.md)
- [View Segment Size](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/actions-on-segments/view-segment-size.md)
- [Download list of customers](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/actions-on-segments/download-list-of-customers.md)
- [Edit, Delete or Clone a segment](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/segments/actions-on-segments/edit-delete-or-clone-a-segment.md)
- [Integrations](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations.md)
- [Payments](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/payments.md)
- [Cashfree](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/payments/cashfree.md)
- [Razorpay](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/payments/razorpay.md)
- [Logistics](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics.md)
- [Pickrr](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/pickrr.md)
- [Shipdelight](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/shipdelight.md)
- [Bluedart](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/bluedart.md)
- [Clickpost](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/clickpost.md)
- [EasyEcom](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/easyecom.md)
- [Delhivery](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/delhivery.md)
- [Unicommerce](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/unicommerce.md)
- [Shiprocket(old)](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/logistics/shiprocket-old.md)
- [E-commerce Storefronts](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/e-commerce-storefronts.md)
- [Woo-Commerce](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/e-commerce-storefronts/woo-commerce.md)
- [WooCommerce: Feature Scope](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/e-commerce-storefronts/woo-commerce/woocommerce-feature-scope.md)
- [Checkout Apps](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/checkout-apps.md)
- [Shopflo](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/checkout-apps/shopflo.md)
- [Zecpe](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/checkout-apps/zecpe.md)
- [Gokwik](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/checkout-apps/gokwik.md)
- [Custom Integrations](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/integrations/custom-integrations.md)
- [USPs of LimeChat](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/usps-of-limechat.md)
- [Marketing AI Agent](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/marketing-ai-agent.md)
- [AI Template Builder](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/marketing-ai-agent/ai-template-builder.md)
- [Writing Efficient Prompts for template creation and Prompt bank](https://limechatai.gitbook.io/limechat-product-guide/whatsapp-marketing/marketing-ai-agent/writing-efficient-prompts-for-template-creation-and-prompt-bank.md)